Meta killed a new image feature after automatic consent failed its first public test.
Meta discontinued Muse Image days after launch. The feature let people generate images using public Instagram accounts and drew criticism because users were automatically opted in; SAG-AFTRA called for clear, conspicuous consent.
Verified 5:36 AM PDT · 1 original sources
Withdrawal fixes the immediate feature, not the platform rule for future models that reference public content. Meta's stated intent to give users control did not prevent the product from launching with consent expectations users and performers rejected.
Whether Meta adopts explicit opt-in by default, how it handles digital-replica complaints, whether regulators investigate, and whether similar tools at other platforms change consent controls.
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Company claims remain company claims. Follow the reporting and judge the evidence directly.
- Reuters via The GuardianMeta ditches Muse Image AI feature because it misses the mark on users' privacy ↗
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